Magazine Publishers

Bauer: Bauer is Europe’s largest privately own publishing group. The company creates 25% of England’s sales revenue for magazines. It engages with nineteen millions consumers a week, and features some of the most influential brands to the UK. It was first established in 1953 with the launch of ‘Angling Times’ and then ‘motor cycle news’ in 1956, which are still brands they feature in their portfolios. The company consists of two main divisions – magazine and radio, which are widely recognised as industry innovators. The most well-known brands that Bauer represents are: Q- which is the UK’s biggest selling monthly magazine; Kerrang- which caters to a wide genre of rock music for its young target audience; FHM- which is the UK’s largest men’s lifestyle brand. It represents brands that are targeted at women’s for example Grazia and Heat.


IPC Media: IPC is the UK’s leading company for printing and publishing for digital magazine content, and is responsible for 20% of the revenue for Magazines in England. They produce over 60 iconic brands of which reaches 58% of women and 42% of men in the UK. The consumer interacts with this company two hundred and fifty million times a year, which is ten times a second. The company was formed in 1963 when three companies were merged together by George Newnes to create ‘International Publishing Cooperation.’ IPC represent ‘Horse and Hound’ which dates back to the 19th century. It focus on three main aspects in its ‘cooperate responsibility,’ which are: community and education- by them helping with two charities; employee involvement- where they support their employees with volunteer work; environment- where the company focuses on how they the impact they have on the environment and how they can reduce it. The company represents NME which is the world’s most iconic music magazine, also popular fashion magazines including Look and Marie Claire. IPC also has a digital audience which brands reach nearly three million adults.


Future PLC: Future in an international special interest media group formed in 1985, and is listed on the London Stock Exchange. They create of 180 publications, websites and events for its consumer. They hold market leading position in game, film, music, technology, cycling, automotive and crafts. Also they annually host 27 live events for the brands they represent. Future sells over three millions magazines a month, and exports or syndicates publications to ninety countries internationally, making it number one exporter and licensor of monthly magazines. Future has three main categories in which their magazines fall into: Technology- which has over 25 million visitors to their websites each month and represents brands such as T3, Gizmodo and LifeHacker. Music, film and games- this genre reaches over fourteen million people globally a month and represents brands such as sfx and Xbox; Photography and creative- which represent companies such as Computer, Arts and Digital camera, which is the best-selling magazine in print.